What digital marketers do for transactional messages
Using Deliver to send transactional message requires advance preparation and coordination between the digital marketing team and application developers responsible for your corporate transactional systems.
The following table lists typical activities that a digital marketer performs to prepare a messaging for transactional message.
| Activity | Description |
|---|---|
| Identify the type of transaction that will initiate a transactional message request. | Confirm with the application development team that transaction systems can detect the transaction event that must trigger the email. |
| Compose and publish the Deliver document that you want to use for the transactional messaging. | Compose a Deliver document for transactional message in the same way as you would any other Deliver document. |
| Fully configure the messaging that you plan to enable for transactional email. In the configuration, indicate if transactional email includes attachments. | Reference the document that you have created for the transactional email. If you are including attachments, specify the number of attachments. |
Identify all personalization fields used in the document. The mailing tab includes a list of personalization fields used in the document. Provide the names and personalization field definitions to the application developers. |
Application developers need to configure the transactional message client application to provide personalization information. Each transactional message request web service request must specify the personalization field names and values as name-value pairs and specify the required data type. |
| Provide application developers with the mailing code for the messaging that you intend to enable for transactional message. | Developers require this information to identify the messaging for the Deliver TMS. |
| Determine if the transactional email includes attached files. If you use dynamic transactional images, add placeholders for the attachments in the email document that defines the transactional email message. | Consult with application developers regarding the number and size of the attached files. Agree on the labels to be used to identify dynamic transactional images. |
Enable the messaging for transactional message, using links on the mailing tab. Confirm that developers have finished configuring the local transactional message client before you enable the messaging for transactional message. |
The Deliver TMS begins accepting message requests immediately after you enable the messaging for transactional message. |