Introduced in Feature Pack 3

Viewing the IBM Digital Analytics Campaigns report

The Campaigns report provides metrics for clicks, sales, orders, and sessions for the campaign, and for individual web and email activities that are associated with the campaign. Use this report from IBM Digital Analytics, formerly known as Coremetrics Analytics to optimize the performance of campaigns and their associated web and email activities.

Before you begin

Your site must be integrated with IBM Digital Analytics.


  1. Open the Marketing tool.
  2. In the explorer view, right-click the Campaigns folder.
  3. Click View Campaigns Report.
  4. If prompted, log on to IBM Digital Analytics.


In a new browser, the Campaigns report displays in IBM Digital Analytics.