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What's new
What's new includes information about new functionality and changes in existing functionality from WebSphere Commerce Version 6.0 to the latest WebSphere Commerce Version 7 feature pack.
New features and functionality
This section describes the new features and functionality available with WebSphere Commerce Version 7.
What's new for business users
Learn about the new features and functionality WebSphere Commerce Version 7 offers business users.
Management Center enhancements (business user tools)
The IBM Management Center for WebSphere Commerce, or Management Center, is the next generation business user tool for managing business tasks for online businesses. Using the Management Center, business users can perform tasks to create, update, and maintain merchandising and marketing assets in stores that use the Deprecated featureconsumer direct, B2B direct, Deprecated featuredemand chain, Deprecated featuresupply chain, and extended sites business models. Each business function can be managed using tools within the Management Center.
Marketing
The Marketing tool in WebSphere Commerce Version 7 includes enhancements to features such as the Activity Builder, custom activity templates, dialog activities, and e-Marketing Spots.
Marketing migration utility lets you manage existing activities in Management Center
By migrating your WebSphere Commerce Accelerator marketing activities to Management Center, you no longer need to switch back and forth between two tools. In addition, you can take advantage of the new features of the Management Center Marketing tool in your migrated activities.

Marketing migration utility lets you manage existing activities in Management Center

By migrating your WebSphere Commerce Accelerator marketing activities to Management Center, you no longer need to switch back and forth between two tools. In addition, you can take advantage of the new features of the Management Center Marketing tool in your migrated activities.

The marketing migration utility requires a developer to run a command that transforms the WebSphere Commerce Accelerator activities into a format compatible with Management Center. After migration, you can open and manage the migrated activities using the Management Center user interface.