HCL Commerce Version or later

Tagging for React store events

When customers complete any actions in the React store, events are sent from the React store. These events are captured in Google Tag Manager, parsed, and transformed into Universal Analytics or Google Analytics 4 events that are then sent to Google Analytics.

Supported events for Universal Analytics

  • Page Views: Number of views for a particular page on your website.
  • Impression Data: Information about a product that was viewed.
  • Product Data: Individual products that were viewed, added to the shopping cart, and so on.
  • Promotion Data: Information about a promotion that was viewed.

For more information, see https://developers.google.com/analytics/devguides/collection/analyticsjs/pages.

The following Product and Promotion actions are supported:
  • click
  • detail
  • add
  • remove
  • checkout
  • checkout_option
  • purchase
  • promo_click

For more information, see https://developers.google.com/analytics/devguides/collection/analyticsjs/enhanced-ecommerce.

Supported events for Google Analytics 4

The following events are supported:
  • add_payment_info
  • add_shipping_info
  • add_to_cart
  • begin_checkout
  • purchase
  • remove_from_cart
  • select_item
  • select_promotion
  • view_cart
  • view_item
  • view_item_list
  • view_promotion

For more information, see https://support.google.com/analytics/answer/9268036 and https://support.google.com/analytics/answer/9267735.