IBM Product Recommendations widget

Use this widget in a layout to display recommendations that are generated by the IBM Product Recommendations engine, part of the IBM Digital Marketing Optimization solution. This widget supports both flat file and dynamic recommendations.

Page dependency

You can use this widget in a layout for any page type.

Example of widget content


Example of an IBM Product Recommendations widget

Web activity actions supported in this widget

You must create a web activity that uses the Action: Display. No other web activity actions are supported. For more information about how to set up a web activity to display IBM Product Recommendations, see the topic at the previous link.

Prerequisites for using this widget

Your site must be integrated with IBM Digital Analytics, and your company must subscribe to IBM Product Recommendations solution. For more information about prerequisite steps, see Action: Display

Widget properties and content

.After you add this widget to a layout, you can set the following properties:

Properties of an IBM Product Recommendations widget

Property Description
Widget name Type a name to identify this widget in this layout, for example, Recommendations for Tableware. This name is not displayed on the storefront.
Widget orientation Specify how to arrange the catalog entries inside the widget:
Horizontal
Arrange the catalog entries side by side across the page.
Vertical
Stack the catalog entries on top of one another down the page.
Number of content to display in vertical row If you chose vertical orientation, specify how many catalog entries this widget can display at the same time. If more than this number are returned to the widget, scrolling controls are included on the widget so that customers can view more catalog entries.
Widget display style Select a style for the widget background and border.
Show a Subscribe link Select this check box to add a Subscribe link and icon to the widget. Customers can subscribe to a feed of the recommendations that are displayed in the widget. When the recommendations change, customers receive updates in their feed reader.
Web activities Create or add a web activity that uses the Display IBM Product Recommendations action:
Important: Do not forget to activate the web activity. In the Web activities table, right-click the web activity, and then click Activate.
Tip: When you run a web activity in this widget, an e-Marketing Spot is automatically created in the widget. The e-Marketing Spot name follows this format:

Widget_widgettype_generatednumber

Example: Widget_ContentRecommendation_1234

The e-Marketing Spot name is viewable in the web activity properties view after you save the widget. The e-Marketing Spot is read-only so that it remains associated to the widget until you delete the widget.