Deleting marketing experiments

Deleting your marketing experiments removes completed or inactive experiments from their parent activities in the Management Center.

Before you begin

You can delete an experiment only if the web activity in which it is located is inactive. If you want to delete a running experiment, you must deactivate the web activity first.


  1. From the explorer view, click Activities.
    The Activities - List page opens.
  2. Right-click the web activity that contains the experiment that you want to delete; then click Open.
  3. Right-click the Experiment element; then click Delete.


The selected experiment is deleted from the web activity; the web activity contains only the control path and its associated elements.

What to do next

Once all of your changes are complete, click Save and then click Close to return to the Activities - List page.