Designing built-in landing pages

The out-of-the-box built-in landing pages are provided so that the user can design landing pages for gathering customer opt-ins or opt-outs from communications. Deliver processes the response of built-in preference landing page and makes it available to Contact Central on the Customer Consent page if it is integrated with Campaign. Campaign can process these Opt-outs in the Deliver process box and exclude users who have opted out for a channel so that they are not contacted later by Deliver on opted out channels.

Designing the Built-in Preferences Response Landing Page

Use the Built-in Preferences Response Landing Page to design the response page after gathering the customer opt-ins and opt-outs detail.

About this task

You need to design Built-in response landing page first and publish it so that it can be linked to the Update Preference button in Built-in preference landing page. After publishing both Built-in Preferences Response Landing Page and Built-in Preferences Landing Page, include it in an Email communication using Manage Communication Preferences option.

By default, Built-in Preferences Response Landing Page is in Not Published state. Make the allowed modifications and publish it before using Built-in Preferences Response Landing Page. To design the Built-in Preferences Response Landing Page, complete the following steps:

Procedure

  1. In the Quick Builder screen, select Communication > Landing pages (Built-in).
    The list of built-in pages appear.
  2. For Built-in Preferences Response Landing Page, select >
  3. Select the logo image and modify it by uploading the image or providing the URL of the image.
  4. Make all the formatting changes required. For more information, see Design landing pages.
  5. Unlike other landing pages, you cannot add content elements to the Built-in Preferences Response Landing Page. Also, you cannot edit or delete exsiting content. You can only format exisitng content using Font, Attributes, Border, and Padding parameters. Highlight the required content and format it as per your requirement.
  6. Preview the changes and Save & Publish the Built-in Preferences Response Landing Page.

Designing the Built-in Preferences Landing Page

Use the Built-in Preferences Landing Page to gather user inputs related to opt-in or opt-out of communications.

About this task

By default, Built-in Preferences Landing Page is in Not Published state. Make the allowed modifications and publish it before using Built-in Preferences Landing Page. To design the Built-in Preferences Landing Page, complete the following steps:

Procedure

  1. In the Quick Builder screen, select Communication > Landing pages (Built-in).
    The list of built-in pages appear.
  2. For Built-in Preferences Landing Page, select >
  3. Complete the following steps to ensure that you have the latest changes related to Built-in Preferences Landing Page:
    1. Select Settings > Manage Preferences.
    2. Click Refresh.
      This refreshes the Built-in landing page and displays new features, if any, that were part of the upgrade.
    3. After the refresh, within Manage Preferences, select Check last update.
      The Manage Preference Update dialog appears. It displays the Version and the Change log details.
    4. Click Ok.
  4. Select the logo image and modify it by uploading the image or providing the URL of the image.
  5. You can modify the text and add formatting to the following sections:
    • Manage Communication Preferences title
    • My contact details paragraph
    • Channels title
    • Update Preference button
  6. Highlight the section that follows My contact details.
  7. In the Settings panel, expand Manage contact details.
  8. For the following fields, assign the appropriate personalization fields:
    • Email - Personalization field is mandatory.
    • Phone Number - Personalization field is mandatory if you select SMS or WhatsApp in Step 9 b.
    • Mobile app install id - Personalization field is mandatory if you select Push notifications in Step 9 b.
  9. Highlight the section where the communication channels are listed with a toggle button. This section should list only those communication channel that the customer qualifies for. To customize this section, complete the following steps:
    1. In Settings, you will see only the Tool and Checkbox sections. The Label section is not available so you cannot modify the labels of the communication channels.
    2. Select Checkbox section.
    3. Expand Select channels.
    4. By default, all communication channels are selected. Based on the requirements, deselect the options that are not required. You cannot deselect Email.
    5. Make all the formatting changes required. For more information, see Design landing pages.
  10. Highlight the section Please let us know why you wish to unsubscribe? and change the label, if required, from Settings > Label.
  11. For the Please let us know why you wish to unsubscribe? section, select Tool > Unsubscribe Reasons > Manage unsubscribe reasons.
    The Manage unsubscribe reasons dialog appears:
  12. As per your requirements, perform the following steps:
    1. If required, create your own unsubscribe reason by typing in the Add unsubscribe reason text and clicking Add.
    2. If required, select to modify the writeup of the default unsubscribe reasons.
    3. If required, select to delete default unsubscribe reasons. You cannot delete all the reasons. You must have at least one unsubscribe reason.
    4. Toggle the bar to activate or deactivate the reason Other in the unsubscribe reasons dropdown list. When a user selects Other a text area appears which allows the user to type their own reason for unsubscribing from the mailer. The textarea limit is 256 characters.
    5. Click Save,
  13. In Settings, access the Dropdown section.
  14. Make the necessary modifications in Font, Sizes, and Padding parameters.
  15. Highlight the button and click Link for the Landing page / URL under Settings.
  16. Browse and Select the Built-in Preferences Response Landing Page designed earlier. See Designing the Built-in Preferences Response Landing Page. You can also select a response landing page of your own.
    Note: Ensure that the Built-in Preferences Response Landing Page is Published.
    This links a response landing page upon submitting the user response.
  17. Preview the changes and Save & Publish the Built-in Preferences Response Landing Page.

Designing an email with Built-in Preferences Landing Page

About this task

After Designing the Built-in Preferences Landing Page, you must integrate it with an email. To integrate the Built-in Preferences Landing Page with an email, complete the following steps:

Procedure

  1. Design an email. For more information, see Design an email communication.
  2. In the Settings section, expand Manage Preferences and select Manage Communication Preferences.
    The Manage Communication Preferences element appears on the email design.
    There are some constraints related to Manage Communication Preferences element.
    • It is automatically be added at the footer of the email.
    • Users cannot shuffle this element.
    • Users cannot add controls or duplicate this element.
    • Users can only modify the formatting of the element or delete this element from the email design.
    • Users can delete by selecting the delet icon or by unselecting Manage Communication Preferences in Settings > Manage Preferences.
  3. Highlight the Manage Communication Preferences element and select Settings.
    The constraints for Manage Communication Preferences are as follows:
  4. For the Landing page / URL field, click Link.
  5. Browse and Select the Built-in Preferences Landing Page designed earlier. See Designing the Built-in Preferences Landing Page.
    Note: Ensure that the Built-in Preferences Landing Page is Published.
  6. If required, format the Font, Background, Attributes, and Border parameters.
  7. Preview the changes and Save & Publish the Email.