Telco Handset Upgrade

Promote the benefits of a mobile phone upgrade, based on each customer’s handset preference. To monitor the promotion, track customers’ email open rates and conversion rates. This accelerator can be tailored for any upgrade or upsell promotion across industries, such as product promotions, tickets, and travel reservations.

Milestones: None

Goals: Apple conversions, Samsung conversions, Google conversions, Other handset conversions

Channels: Email, SMS

Timeframe: Always on