Flowchart design in Campaign for multi-offer campaigns and Lists
Corporate Campaigns, On-demand Campaigns, and Lists must use Campaign flowcharts that divide contacts into Segments to achieve multi-offer design.
Each segment represents a different customer list; each customer list is paired with a different offer in Campaign.
You can use Distributed Marketing to ensure that each customer list is reviewed by the right Field Marketers.
The List Review task matches the segment code in the task with the code written into the List Manager table; it can then filter the list by segment code.
List Review task/segment association for multi-offer campaigns and Lists
For multi-offer campaign and Lists, you create a workflow that consists of user and system tasks, just as you would for any other Corporate Campaign, On-demand Campaign, or List.
With multi-offer campaigns and Lists, however, you must ensure that all customer lists created by the flowchart are reviewed. You do so by associating each List Review task in your workflow with each segment created by the flowchart in the campaign in Campaign
You use the Segment Code field that is displayed to identify the appropriate segment for the review.