Creating an On-demand Campaign

You can create an On-demand Campaign by clicking Add an On-demand Campaign from the home page. After you create an On-demand Campaign, you need to generate the target list.


  1. From the home page, click Add an On-demand Campaign.

    A tree view listing of templates is displayed.

  2. Select a template from the tree view.

    The list of templates available to you is controlled by your security permissions.

    A list of the attributes that are associated with the selected template is displayed, along with other related information. This information might help you to decide which template to select if there are more than one listed.

  3. Click Continue.

    The first page of the On-demand Campaign wizard is displayed. The content of wizard differs depending on the template you select.

  4. Perform the following tasks as you go through the wizard to specify the target list:
    1. Select at least one Distributed Marketing List to include or exclude.
      Note: This step might differ according to what the corporate marketing team designed.
    2. Select values for attributes that are presented to you to refine the target list for the campaign, or to designate information about the offer or campaign fulfillment.
  5. Complete the attributes for fulfillment specification.

What to do next

Next you must generate the target list.