On-demand Campaign fulfillment

Corporate marketers can specify On-demand Campaign fulfillment requirements to field marketers through a custom tab on the On-demand Campaign template.

Local or corporate service fulfillment

Depending on how your administrator configured the On-demand Campaign template, you might have to fulfill the On-demand Campaign. Or, you might be required to use a corporate service to fulfill the campaign. Or you might have to choose between these methods.

When you are permitted by the corporate office to fulfill the On-demand Campaign, the corporate marketers might configure the mail merge feature to facilitate fulfillment.

The mail merge feature

Field marketers or corporate marketers can use the Distributed Marketing mail merge feature to personalize standard letters by merging a Microsoft™ Word letter document with a file that contains contact data for on-demand marketing campaign target customers.