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Administrator Guide
Configuration properties for Unica Campaign
The configuration properties of Unica Campaign are located at SettingsConfiguration. For more details on the configuration properties, see the Campaign Administrator Guide.
Campaign | partitions
This category contains properties to configure Unica Campaign partitions, including the default partition, which is named partition1.
Campaign | partitions | partition[n] | server
This category contains properties to configure the Unica Campaign server for the selected partition.
Campaign | partitions | partition[n] | server | spss
Properties in this category affect IBM SPSS Modeler Advantage Enterprise Marketing Management Edition integration for the specified partition in Unica Campaign.

Administrator Guides
- Administrator Guide
  - Unica Campaign administration overview
    The Settings menu provides access to most of the tasks that Unica Campaign administrators typically perform.
  - Security in Unica Campaign
    Security policies control user access to the objects and features in Unica Campaign.
  - Database table administration
    Unica Campaign administrators must perform initial one-time tasks and routine administration tasks that pertain to database tables.
  - Customizing campaigns
    Administrators can customize campaigns by using custom campaign attributes, initiatives, and products.
  - Offer template concepts
    Before administrators perform offer template management tasks, there are several important concepts to understand.
  - About audience level administration
    Unica Campaign is delivered with a single audience level called Customer. You can define any additional audience levels that you need. Audience levels let flowchart designers target specific groups, such as Households, in marketing campaigns.
  - Before you begin working with contact history
    Contact history is stored in the Unica Campaign system database in separate tables by audience level. Therefore, you need to set up audience levels before you begin working with contact history.
  - Response history administration
    Before you begin working with response history, you should read the audience level administration topics and set up required audience levels.
  - Monitoring and controlling flowchart runs
    Choose Campaign > Monitoring and use the All monitored runs page to view the status of all active flowcharts and suspend, resume, or stop flowchart runs.
  - Dimension hierarchy concepts
    A dimension hierarchy is a data construct that groups data into bins based on value ranges. Dimension hierarchies are the basis for a variety of reports.
  - Triggers administration
    Unica Campaign allows you to define inbound and outbound triggers that can be used in all flowcharts in a partition.
  - Unica Campaign log files
    Unica Campaign records information in several different log files.
  - JVM Parameters
  - About codes in Unica Campaign
    Each campaign, cell, offer, and treatment in Unica Campaign has an identifying code that is generated by code generators, and conforms to a specified format.
  - Accessing the Advanced settings
    When a flowchart is open for editing, administrators can choose the Advanced settings option on the Admin menu to make administrative changes that affect only the current flowchart.
  - Unica Campaign integration with other products
    Unica Campaign optionally integrates with a number of other products.
  - Unica Campaign listeners
    The listener is a key component of Unica Campaign. It provides an interface between front-end clients and back-end analytical server processes.
  - Unica Campaign utilities
    Administrators use the Unica Campaign utilities to manage listeners, sessions, and flowcharts, and perform other important administrative tasks.
  - Configuring the ACOOptAdmin tool
    Configure the ACOOptAdmin tool to run Unica Optimize sessions from the command line.
  - Non-ASCII data in Unica Campaign
    Unica Campaign supports the use of localized data and non-United States locales, including multiple user-preferred locales within the same installation of the application.
  - Configuration properties for Unica Campaign
    The configuration properties of Unica Campaign are located at SettingsConfiguration. For more details on the configuration properties, see the Campaign Administrator Guide.
    - Campaign
      To specify the locales and component applications that your installation supports, choose Settings > Configuration, then click the Unica Campaign category.
    - Campaign | collaborate
      The properties in this category pertain to Unica Collaborate configuration.
    - Campaign | navigation
      Some of the properties in this category are used internally and should not be changed.
    - Campaign | caching
      Certain objects, such as offers, are cached in the web application server to improve response times in the Unica Campaign user interface. The Campaign|caching configuration properties specify the length of time that cached data is retained. Smaller values result in more frequent cache updates, which can adversely affect performance by consuming processing resources on both the web server and the database.
    - Campaign | partitions
      This category contains properties to configure Unica Campaign partitions, including the default partition, which is named partition1.
      - Campaign | partitions | partition[n] | WatsonAssistant
        These properties control authentication between Unica Campaign and IBM WatsonAssistant if the products are integrated.
      - Campaign | partitions | partition[n] | Unica Deliver | contactAndResponseHistTracking
        Use the properties in this category to configure Unica Deliver offer integration with Unica Campaign for the current partition.
      - Campaign | partitions | partition[n] | Deliver | sendTimeOptimization
        Use the property in this category to run Deliver STO ETL which will determine the best time to send a message to users when they are most likely to open the message. Deliver STO ETL job determines optimal send time of all the recipients contacted based on their email open responses.
      - Campaign | partitions | partition[n] | Engage
        These properties control authentication and data exchange between Unica Campaign and Engage if the products are integrated.
      - Campaign | partitions | partition[n] | Engage | contactAndResponseHistTracking
        These properties specify the ETL of events that are downloaded from UBX in the Unica Campaign history tables.
      - Campaign | partitions | partition[n] | Coremetrics
        The properties in this category specify integration settings for Digital Analytics and Unica Campaign for the selected partition.
      - Campaign | partitions | partition[n] | reports
        The Campaign | partitions | partition[n] | reports property defines the different types of folders for reports.
      - Campaign | partitions | partition[n] | validation
        The Validation Plugin Development Kit (PDK), delivered with Unica Campaign, allows third parties to develop custom validation logic for use in Unica Campaign. Properties in the partition[n] > validation category specify the classpath and class name of the custom validation program, and an optional configuration string.
      - Campaign | partitions | partition[n] | audienceLevels | audienceLevel
        Do not edit properties in this category. These properties are created and populated when a user creates audience levels on the Administration page in Unica Campaign.
      - Campaign | partitions | partition[n] | audienceLevels | audienceLevel | field[n]
      - Campaign | Partitions | partition[n] | dataSources
        The properties in Campaign|partitions|partition[n]|dataSources determine how Unica Campaign interacts with databases, including its own system tables, for the specified partition.
      - Campaign | partitions | partition[n] | systemTableMapping
        Properties in the systemTableMapping category are populated automatically if you remap any system tables or map Contact or Response history tables. You should not edit properties in this category.
      - Campaign | partitions | partition[n] | server
        This category contains properties to configure the Unica Campaign server for the selected partition.
        Campaign | partitions | partition[n] | server | systemCodes
        Properties in this category specify, for Unica Campaign, whether variable length codes are allowed, the format and generator of the campaign and cell codes, whether offer codes are displayed, and the offer code delimiter.
        Campaign | partitions | partition[n] | server | encoding
        Campaign | partitions | partition[n] | server | timeout
        Campaign | partitions | partition[n] | server | collaborate
        This category applies to Unica Collaborate.
        Campaign | partitions | partition[n] | server | spss
        Properties in this category affect IBM SPSS Modeler Advantage Enterprise Marketing Management Edition integration for the specified partition in Unica Campaign.
        Campaign | partitions | partition[n] | server | permissions
        The properties in this category specify the permissions for folders that are created by Unica Campaign and the UNIX™ group and permissions for files in the profile directory.
        Campaign | partitions | partition[n] | server | flowchartConfig
        Properties in this category specify the behavior of the Unica Campaign Generated Field, whether duplicate cell codes are allowed, and whether the Log to Contact History option defaults to enabled.
        Campaign | partitions | partition[n] | server | flowchartSave
        The properties in this category specify the default settings for the auto-save and checkpoint properties of a new Unica Campaign flowchart.
        Campaign | partitions | partition[n] | server | dataProcessing
        Properties in this category specify how Unica Campaign handles string comparisons and empty fields in flat files, and the behavior of the macro STRING_CONCAT.
        Campaign | partitions | partition[n] | server | optimization
        Properties in this category control Unica Campaign server optimization for each partition.
        Campaign | partitions | partition[n] | server | logging
        Properties in this category affect flowchart logging behavior for the specified partition on the Unica Campaign server.
        Campaign | partitions | partition[n] | server | flowchartRun
        Properties in this category specify how many errors are allowed in a Unica Campaign Snapshot export, what files are saved when you save a flowchart, and the maximum number of IDs for each top-level process in a test run and whether output is generated during test runs.
        Campaign | partitions | partition[n] | server | profile
        Properties in this category specify the maximum number of categories that are created during profiling for numeric and text values in Unica Campaign.
        Campaign | partitions | partition[n] | server | internal
        Properties in this category specify integration settings and the internalID limits for the selected Unica Campaign partition. If your Unica Campaign installation has multiple partitions, set these properties for each partition that you want to affect.
        Campaign | partitions | partition[n] | server | fileDialog
        Properties in this category specify the default directories for Unica Campaign input and output data files.
      - Campaign | partitions | partition[n] | offerCodeGenerator
        Properties in this category specify the class, classpath, and configuration string for the offer code generator, and also the cell code generator used to assign a contact process to a Target Cell Spreadsheet cell.
      - Campaign | partitions | partition[n] | UBX
        These properties control authentication and data exchange between Unica Campaign, Engage, and UBX if the products are integrated.
      - Campaign|partitions|partition[n]|Kafka|Journey
        This category contains properties to configure the kafka used in Journeys for the selected partition
      - Campaign | partitions | partition[n] | Link
        This category contains properties to configure the Link for the selected partition.
    - Campaign | monitoring
      Properties in the this category specify whether the Operational Monitoring feature is enabled, the URL of the Operational Monitoring server, and caching behavior. Operational Monitoring displays and allows you to control active flowcharts.
    - Campaign | ProductReindex
      The creator of an offer can specify the products that are associated with that offer. When the list of products available for association with offers changes, the offer/product associations must be updated. Properties in the Unica Campaign > ProductReindex category specify the frequency of these updates and the time of day that the first update runs.
    - Campaign | unicaACListener
      If you are configuring a single-node listener cluster, use this category, and only this category, to define configuration settings for your non-clustered listener. For clustered listeners, the properties in this category pertain to all listener nodes in the cluster, except for the following properties, which are ignored: serverHost, serverPort, useSSLForPort2, serverPort2. (Instead, set these properties for each individual node, under Campaign|unicaACListener|node[n].)
    - Campaign | campaignClustering
      Set these properties if you have a clustered listener configuration. Set these properties once per instance of Unica Campaign; you do not need to set them for every partition.
    - Campaign | unicaACOOptAdmin
      These configuration properties define settings for the unicaACOOptAdmin tool.
    - Campaign | server
      The property in this category specifies a URL that is used internally, and does not need to be changed.
    - Campaign | logging
      This category specifies the location of the Unica Campaign log4jConfig properties file.
    - Campaign | proxy
      The Unica Campaign, Acoustic Campaign, and UBX integration is supported with outbound proxy connections.
    - Campaign | flowchart events
      If you are configuring Unica Director with Unica Campaign, use this category and set "enableEvents" to "Yes". If this property is set to NO, Unica Campaign will not publish any flowchart execution details to Unica Director. These properties must be set only once per instance of Unica Campaign; they do not need to be set for every partition of Unica Campaign.
    - Report configuration properties
      The report configuration properties for Unica are available at Settings > Configuration > Reports.
  - About special characters
    Some special characters are not supported in any Unica Campaign object names. In addition, some objects have specific naming restrictions.
  - Introduction to character encodings
    This section provides information on character encodings and language-sensitive database considerations, and lists the encodings supported by Unica Campaign.
  - About Unica Campaign Error Codes
    Unica Campaign notifies users of error events when they occur with error messages that consist of a code number and error text.
  - Troubleshooting
- System Tables

Campaign | partitions | partition[n] | server | spss

Properties in this category affect IBM SPSS Modeler Advantage Enterprise Marketing Management Edition integration for the specified partition in Unica Campaign.

SharedDirectoryPathCampaign

Description

The path to the directory that is used to transfer data between Unica Campaign and SPSS Modeler Server, as seen from Unica Campaign.

Unica Campaign puts input data files to IBM SPSS Modeler Advantage Enterprise Marketing Management Edition in this directory.
IBM SPSS Modeler Advantage Enterprise Marketing Management Edition puts output data files in this directory to be read and processed by Unica Campaign.

Default value

None

Valid values

Any valid Windows path (such as Z:\SPSS_Shared) or a mount directory (for UNIX).

SharedDirectoryPathSPSS

Description

The path to the directory that is used to transfer data between Unica Campaign and SPSS Modeler Server, as seen from SPSS Modeler Server. This is the same shared directory referenced by SharedDirectoryPathCampaign but is the local directory path used by SPSS Modeler Server.

For example, Unica Campaign might be installed on Windows with SharedDirectoryPathCampaign = Z:\SPSS_Shared, where Z:\SPSS_Shared is a mapped network drive, while SPSS® Modeler Server is installed on UNIX with a mount to that directory defined as SharedDirectoryPathSPSS = /share/CampaignFiles.

Default value

None

Valid values

Any valid Windows™ path (such as Z:\SPSS_Shared) or a mount directory (such as /share/CampaignFiles) for UNIX.

C&DS_URL

Description: The URL for the IBM SPSS Collaboration and Deployment Services repository.
Default value: http://localhost:7001/cr-ws/services/ContentRepository
Valid values: The URL for the IBM SPSS Collaboration and Deployment Services repository.

SPSS_Integration_Type

Description

This property determines the type of integration between Unica Campaign and IBM SPSS Modeler Advantage Enterprise Marketing Management Edition.

Default value

None

Valid values

None: No integration
SPSS MA Marketing Edition: Full integration of modeling and scoring. This option is only available if IBM SPSS Modeler Advantage Enterprise Marketing Management Edition is installed and configured.
Scoring only: Scoring, but not modeling, is enabled.

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