Consumer direct (B2C)

Product details page

Customers use the responsive B2C product details page to view details about a product. The default layout for the page displays the product name, price, full image, short and long descriptions, the defining and descriptive attributes, and more. Customers can check inventory availability for the product and add the product to their shopping cart or wish list.

The layout also contains several widgets that have e-Marketing Spots to display advertisements and product recommendations.

This page is managed in the Commerce Composer tool.

This default layout is also used for the SKU details page for the B2C Aurora starter store.

Screen captures

The following screen captures show how the responsive product details page adapts to desktop, tablet, and mobile devices.

Note: To reduce scrolling, the following screen captures have been cropped. To see full-sized screen captures, see the link after the mobile screen capture.

Desktop screen capture


Desktop screen capture

Tablet screen capture


Tablet screen capture

Mobile screen capture


Mobile screen capture

Full size screen captures

Optional functions on this page

The following functions can be enabled or disabled for the Aurora starter store by using the Store Management tool in Management Center. For more information, see Selecting store functions.
Wish lists
Customers who are signed in to the store can add the SKU to a wish list or create a wish list.
Display inventory availability (online store)
Shows whether the selected SKU is available in the online store.

Layout, template, and page information

In the Aurora starter store, the product details page uses the default layout for product pages; no layout is assigned to the page. The default layout contains Commerce Composer widgets, but Management Center users cannot open the default layout in the Commerce Composer tool to change the widgets in the layout. Default layouts are managed by IT developers. However, several of the widgets in the default layout contain e-Marketing Spots that Management Center users can manage in the Marketing tool. If the default layout is not appropriate, in the Commerce Composer tool, Management Center users can create a layout and assign it to the applicable product pages.

For more information about assigning layouts to catalog entry pages, see Layout assignments for catalog entry pages.

For more information about constructing a product details page layout, see Example of a catalog entry page layout.

Wireframe

The following wireframe represents the Catalog entry page template that is used for the default layout for product pages:
Wireframe for the Catalog entry page template

Widget information

The following Commerce Composer widgets are included in the default layout for the responsive product details page:

Widget information
Slot Widget Name Widget Type E-Marketing Spot or Content Name
1 BreadcrumbTrailWidget Breadcrumb Trail widget (not applicable)
2 HeaderLeftBannerContentWidget E-Marketing Spot widget (Common) HeaderLeftAdvertisement
3 HeaderRightBannerContentWidget E-Marketing Spot widget (Common) HeaderRightAdvertisement
4 FullImageWidget Full Image widget (not applicable)
5 NamePartNumberAndPriceWidget Name, Part Number, and Price widget (not applicable)
5 DiscountsWidget Discounts widget (not applicable)
5 Short Description Widget Short Description widget (not applicable)
6 Defining Attributes Widget Defining Attributes widget (not applicable)
6 InventoryAvailabilityWidget Inventory Availability widget (not applicable)
6 ShopperActionsWidget Shopper Actions widget (not applicable)
6 FacebookLikeWidget Facebook Like widget (not applicable)
8 MerchandisingAssociationsWidget Merchandising Associations widget (not applicable)
Note: Widget is empty in the Aurora starter store.
Title 9 Tab1TextWidget Text Editor widget (not applicable)
Tab 9 LongDescriptionWidget Long Description widget (not applicable)
Tab 9 DescriptiveAttributesWidget Descriptive Attributes widget (not applicable)
Note: Widget is empty in the Aurora starter store.
Tab 9 AssociatedAssetsWidget Associated Assets widget (not applicable)
Note: Widget is empty in the Aurora starter store.
Title 10 Tab2TextWidget Text Editor widget (not applicable)
Tab 10 CatalogEntryRecommendationWidget E-Marketing Spot widget (page-specific) [page_name]ProductRight_CatEntries

JSP files

The ProductDisplay.jsp file defines the entire page.

The Commerce Composer widgets that are included in the default layout for product pages are defined by the following top-level JSP files:

  • BreadrcrumbTrail.jsp file
  • EMarketingSpot.jsp
  • FullImage.jsp file
  • NamePartNumberAndPrice.jsp file
  • Discounts.jsp file
  • ShortDescription.jsp file
  • DefiningAttributes.jsp file
  • InventoryAvailability.jsp file
  • ShopperActions.jsp file
  • FacebookLike.jsp file
  • MerchandisingAssociations.jsp file
  • ContentRecommendation.jsp file (defines the Text Editor widget)
  • LongDescription.jsp file
  • DescriptiveAttributes.jsp file
  • AssociatedAssets.jsp file