Actions in search rules

Actions define what to do, based on the previous sequence of triggers and, optionally, targets in the search rule flow. To include an action in a search rule, drag the action from the palette into the work area of the Search Rule Builder.

The following table describes the available actions for search rules. Click on any action to get details and an example.
Action What happens

Action: Change Search Result OrderChange Search Result Order

Changes the position of certain results within the search results list. Catalog entries that meet certain criteria can be ranked higher to promote specific catalog entries over others for a specific customer search.

Conversely, catalog entries that meet certain criteria can be ranked lower to demote specific catalog entries under others for a specific customer search.

Action: Specify Top Search ResultSpecify Top Search Result

Elevates specific catalog entries to display at the top of the search results list.

Action: Add or Replace Search CriteriaAdd or Replace Search Criteria

Replaces search keywords submitted by the customer with alternative search keywords.

Action: Add To or Remove From Customer SegmentAdd To or Remove From Customer Segment

Adds the customer to or removes the customer from an existing customer segment that you specify.