Analytics tags | HCL Digital Experience
You can obtain specific analytics information from your portal by using analytics tags for your portal resources. You might want to know which types of users visit your portal site most frequently, for example by age group or other characteristics. If you want to address mostly young professionals, you can create an analytics tag targetAudience:youngProfessionals ; you can then associate the tag with all resources that contain content for this target user group. By looking at the visits on these pages you can determine whether the main user group of your portal site is young and new in their job.
An analytics tag in the portal consists of a name-value pair that you can associate with portal or Web Content Manager resources. When you add a resource to an analytics tag, a microformat is injected into the markup of the resource. Analytics provider applications can read this microformat and track which resources associated with the analytics tag users visited.
- One resource can be added to several general analytics tags, but it can be added only once to each analytics tag.
- One analytics tag can contain several resources but only one of each resource.
name#value
where the tagging and rating tag is made up by a
combination of the name
and value
of the analytics tag, separated by a hash sign character ( #
). Tags that are encoded like this show in the Tag Center under the tab
Analytics.