Improving marketing performance by using caching

To improve marketing performance, use runtime caching to eliminate processing to and from the database.

Before you begin

There are three aspects to gaining improvements in Management Center marketing: JSP caching, marketing business object caching, and marketing command caching.

JSP caching is based on DynaCache that uses an attribute to load a cached JSP for the e-Marketing Spot display. The best practice is to use the caching based on activity behavior.
Marketing business object caching involves a distributed map cache that manages memory allocation. The best practice is to tune the cache.
Marketing command caching stores the results of web service calls that load the business object to display to the customer. The cache size is adjustable. The best practice is to enable the cache.