The Add marketing object Type page

On this page, you define the internal and display names for a marketing object type, how users navigate to instances, and valid states and state transitions.

Table 1. Fields on the Add marketing object Type page
Field Description
Marketing Object Type Module Name The internal name of this marketing object type. The name can include only English-language alphanumeric characters and underscores. An all-lowercase version of this name is used in the names of the XML definition files, and in the parameters in the properties files, for this marketing object type.
Marketing Object Type Display Name The label to use for the marketing object type in menus and listings.
Marketing Object Type Module Description A brief description of this marketing object type.
Marketing Object Type Module Help Tip Reserved for future use.
Marketing Object Name (Singular) The label to use in links and titles in the Unica Plan user interface when a singular name is needed (for example, "Add Creative").
Marketing Object Name (Plural) The label to use in links and titles in the Unica Plan interface when a plural name is needed (for example, "All Creatives").
Marketing Object Type Menu Settings

To add a navigational menu to access a list page for this marketing object type, select Create new menu group with display name and supply the menu name.

To add a navigational option to an existing menu to access the list page for this marketing object type, select Add in existing menu group and the menu.

Initial State Specify the state to assign to all newly created instances of this marketing object type.
Transitions Names

The label for a transition from one marketing object state to another.

Note: This name is only visible on this screen; it does not display to users when they work with marketing objects of this type.
From The first state in this transition; the state the marketing object instance is moving from. Select a state that is defined in the global states file.
To The second state in this transition; the state the marketing object instance is moving to. Select a state that is defined in the global states file.