Mobile push tracking data available as an event
The following table lists the mobile push tracking data that can be downloaded from UBX Toolkit to Unica Campaign.
Engage supports specific mobile push events that provide tracking data. Engage makes this data available as UBX events. You use UBX Toolkit to download the event data to Unica Campaign and load it into response tracking tables for Unica Campaign consumption.
If you have upgraded to version 10.0.0.1 or later and are using the Unica Campaign built-in ability to connect to UBX, then the UBX events are downloaded directly into Unica Campaign.
The Event name might differ between mailings. The Event code must appear in the tracking data exactly as shown.
Event name | Event code | Unica Campaign system table |
---|---|---|
Mobile App - Installed | appInstalled | UA_App_Installed |
Mobile App - Uninstalled | appUninstalled | UA_App_Uninstalled |
Mobile App - Opened a Push Notification | appNotificationOpen actionTaken = app |
UA_SimpNot_appOpened |
Mobile App - Clicked a URL | appNotificationOpen actionTaken = url |
UA_SimpNot_URLClicked |
Mobile App - Enabled a Push Notification | appPushEnabled | UA_App_UIPushEnabled |
Mobile App - Disabled a Push Notification | appPushDisabled | UA_App_UIPushDisabled |
Mobile App - Started a Session | appSessionOpen | UA_App_SessionStarted |
Mobile App - Ended a Session | appSessionClose | UA_App_SessionEnded |