New features and changes in version 12.1.2

Unica Centralized Offer Management is centralized solution for Unica customers for creating and managing offers and using it across Unica's suite of products. As a strategy, the future requirements of Unica customers, related to the offer management, will be made available using the Unica Centralized Offer Management application.

For the 12.1.2 release, Unica Centralized Offer Management is not mandatory. Customers upgrading to 12.1.2 can still use the existing offer management capability that they are using. However, customers using Unica Campaign's offer management capability and Unica Plan's offer management capability are strongly advised to evaluate and switch to the Unica Centralized Offer Management.

We have updated the Unica Centralized Offer Management documents and you can access the latest documentation using the following links:

The following list mentions the new features, and the changes to existing features, in Unica Centralized Offer Management 12.1.2:

New capabilities
  • Improved useability with Plan integration.
  • Text is supported as key column in SSDB attribute
  • Offer Auto-syncing feature is enhanced
  • Custom actions feature is enhanced
  • Integration of Offer and Offer lists with Plan approvals
  • Cluster deployment is supported in COM
  • Webhook can be executed for Offer variants.
  • Additional out of the box integrations via Content Integration Framework:
    • Azure Image analysis
    • Google Translate
    • Google Video Insights
    • Snap-Cast training service
  • Improved integration with Google Vision API and Google NLP service
Improved user experience UX/UI improvements at multiple places.
REST APIs Enhancements in the REST APIs/additional REST APIs.