Introduction

HCL IntelliService, an AI-powered platform for personalized and contextual conversations aims at significantly enhancing marketing effectiveness.

With the aid of Unica’s Journey and Interact, IntelliService offers Intelligent Lead Nurturing (ILN) solution to provide marketers with avenues to nurture leads through simple conversations, to enhance their targeted marketing and to deliver personalized customer experience.

By leveraging ILN, marketers can optimize their lead management processes, deliver personalized experiences, and enhance sales effectiveness, ultimately driving higher conversion rates and revenue growth.