Offer integration is a separate option from campaign integration.
When campaign integration is enabled, you can also enable offer integration.
About this task
When offer integration is enabled, you manage offers and
offer templates in Marketing Operations rather
than Campaign.
You can enable offer integration at the same time you integrate Marketing Operations with Campaign, or
after you use Campaign to
manage offers.
Procedure
- Confirm that your integration is enabled in Marketing Operations and
in each of the appropriate Campaign partitions,
as explained in Configuration settings for integrated deployment.
- On the Settings > Configuration page,
under IBM® EMM click Platform.
- Click Edit Settings and set HCL
Marketing Operations -
Offer integration to True. This setting enables offer
lifecycle management features in Marketing Operations.
The system checks for compatibility issues. For
example, if an attribute with the "creativeurl" internal name exists
in Marketing Operations,
offer integration fails so that values for that existing attribute
are not overwritten. Before you can proceed with offer integration,
you must resolve all reported issues.
- If your Campaign installation
has multiple partitions, set the following property for each partition
where you want to enable offer integration.
Expand IBM EMM > Campaign > partitions
> partition[n] > server and then click internal.
- Set HCL
Marketing Operations -
Offer integration to Yes.
- Repeat step 4 for other partitions as needed.
- If you managed offers in Campaign before
you enabled offer integration, import the metadata and data for those
offers into Marketing Operations for
each partition.
What to do next
After you enable offer integration, you use Marketing Operations to
create, edit, and manage offers, including any offers that you created
in Campaign before
you enabled offer integration.
Note: Avoid disabling
offer integration after you enable it.
