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Release Notes
System requirements and compatibility
New features
The following are the new features or changes in existing features implemented in release 12.1.7:
Fixed defects
Known limitations
Known issues
System Requirements
The GDPR has been adopted by the European Union (“EU"). It establishes a stronger data protection regulatory framework for processing of personal data of individuals, impacts HCL and HCL's client contracts, policies and procedures when handling personal data.
General Data Protection Regulation (GDPR) support
The GDPR has been adopted by the European Union (“EU"). It establishes a stronger data protection regulatory framework for processing of personal data of individuals, impacts HCL and HCL's client contracts, policies and procedures when handling personal data.
Deleting customer data
Before you can use the Deliver utility to generate queries, you must set up the gdpr.properties file and create an input .csv file that contains information for the customers that are to be deleted from the Deliver database.
Unica Deliver is a web-based, enterprise scale marketing message solution that you can use to conduct outbound bulk messaging and transactional messaging campaigns. Deliver integrates with Unica Campaign and with secure message composition, transmission, and tracking resources that are hosted by Unica.
Unica Deliver overview
Unica Deliver is a web-based, enterprise scale marketing message solution that you can use to conduct outbound bulk messaging and transactional messaging campaigns. Deliver integrates with Unica Campaign and with secure message composition, transmission, and tracking resources that are hosted by Unica.
Selecting email recipients
If you install and enable Unica Deliver within Campaign, then you can create a list that defines the recipients for a personalized messaging campaign. The list contains the recipient information that is used to address and personalize each message. You create a recipient list by configuring a Deliver process in a Campaign flowchart.
Personalized messaging
Unica Deliver provides message composition and personalization features that you can use to design graphically rich messages that deliver a marketing message with content that can automatically change to fit the characteristics of the message recipient.
About configuring a mailing
Creating and configuring a Deliver message creates the framework for organizing and running a marketing campaign.
About testing Deliver mailings
Testing a messaging allows you to identify and resolve any problems that might exist with your messaging list, verify how the message will appear to each recipient, and address issues that might interfere with efficient transmission and delivery of your communication. For best results, test each Deliver messaging before you use it to send a production messaging.
Methods for sending personalized email
To send personalized message to each member of your target audience, you conduct a Deliver messaging. Deliver provides several different ways to perform a messaging run .
Quick Builder
Quick Builder is the user interface for creating smart email communications with and without landing pages, wherein you can design the email messages as per your requirements using the enhanced tools available. You can also use Deliver Advanced Message Editor to create email communications with and without landing pages. Quick Builder displays communications and landing pages that were created or modified only using Quick Builder.
The Deliver Message Editor
Digital marketers construct email, landing pages, WhatsApp messages, and text messages in Unica Deliver in the Deliver Message Editor. Marketers without specific HTML editing experience can create valid, full-featured HTML email and landing pages with the editing and personalization tools in the Message Editor.
Analyzing your mailing results
Supported JDBC Data Types
Personalization fields must map to marketing database fields that are configured for a data type that Deliver supports.
Copies of Communication
You can retain records of bulk communications sent using Unica Deliver. The communications include Batch mailers, Transactional mailers, and Batch SMS. The records for all communications are in PDF format and you can only access records that are not older than 30 days. Additionally, you can also make these copies available for an external archiving system.
Overview
About domain name options
As part of its email delivery services, Unica operates a unique custom domain name for your email activities. Unica allows its clients to select a unique domain name to maximize email deliverability and to eliminate the risk of sending marketing email that might interfere with corporate email delivery.
System Tables and Data Dictionary
Licensing Guide
PDFs
Notices