Perform a production run of the Unica Optimize session

After the campaign managers run all the flowcharts that are configured to generate contact and offer information for a particular Unica Optimize session, you can run that Unica Optimize session.

Performing a production run writes a complete optimized contact list to the OCT, overwriting any previous results. A production run might take quite some time to complete, depending on the following factors:

  • The complexity of the session
  • The size of the proposed contact list
  • The number of campaigns using the session
  • The tuning of the system

You can schedule Unica Optimize sessions to run by using the Unica Platform scheduler. You can use scheduler triggers to have the Unica Optimize session start after all the pre-optimization flowcharts are complete. See the Unica Platform Administrator's Guide for details about using the scheduler.