Report portlets for Unica Campaign
The Unica Insights or IBM® Cognos® report portlets are provided with the Unica Campaign reports package. Use the report portlets to analyze response rates and campaign effectiveness.
You can enable and then add pre-defined dashboard portlets to any dashboard that you create. To manage your dashboards and add portlets to them, click Dashboard > Create Dashboard.
Report | Description |
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Unica Campaign Return on Investment Comparison | A report that compares, at a high level, the ROI of campaigns created or updated by the user viewing the report. |
Unica Campaign Response Rate Comparison | A report that compares the response rates of one or more campaigns created or updated by the user viewing the report. |
Unica Campaign Revenue Comparison by Offer | A report that compares the revenue received to date per campaign containing offers created or updated by the user viewing the report. |
Offer Responses for Last 7 Days | A report that compares the number of responses that were received over the last 7 days based on each offer created or updated by the user viewing the report. |
Offer Response Rate Comparison | A report that compares the response rate by offer created or updated by the user viewing the report. |
Offer Response Breakout | A report that shows the active offers created or updated by the user viewing the report, broken out by status. |