Using dynamic transactional images in transactional email messages

Using dynamic transactional images requires separate actions by email designers and transactional application developers. Email designers define an image label in the email document to indicate where a dynamic transactional image appears in the email. Application developers configure the local transactional email client to reference the image label in transactional email requests. Corporate transactional systems provide the image content when the transactional mailing runs.

Email designers define dynamic transactional image labels by modifying tags in the HTML template that defines the email. Designers can define image labels with the Deliver Document Composer or by modifying the HTML code directly. Image labels use a syntax reserved for dynamic transactional images. The location of the image label determines how and where a dynamic transactional image appears in the body of an email.

Application developers must ensure that all of the labels that appear in the email are referenced in transactional email requests. The image label and the image content must be part of the SOAP request that the local transactional email client submits to the Deliver TMS. The image labels are case sensitive and must appear in the SOAP request exactly as they are defined in the email.