keyword

The keyword parameter controls the behavior of the macro function. It indicates that a keyword can be specified (if it is omitted, the default is used). The keyword choices are listed for each individual macro function in the following form:

{choice1 | choice2 | choice3}

Select the keyword choice providing the wanted behavior. The default choice is shown in bold. For example, given the following options:

{RADIANS | DEGREES}

The following macro functions are both valid:

COS(V1, RADIANS) COS(V1, DEGREES)

Note: Many macro functions take the keyword parameters {ALL | COL | ROW}. These keywords do not apply in Unica Campaign because the input data is always a single column or field. The macro always behaves as if the COL keyword were specified. Therefore, you do not need to specify these keywords when using Unica Campaign.