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HCL Campaign User's Guide
HCL® Campaign is a web-based solution that enables you to design, run, and analyze direct marketing campaigns.
Offer management
Offers are specific marketing communications that you send to particular groups of people, using one or more channels. Each offer is based on an offer template that a Campaign administrator defines.
Offer management in integrated Marketing Operations-Campaign systems
If your HCL® Campaign environment is integrated with HCL Marketing Operations, you work with offers in one of two ways.

Offer management in integrated Marketing Operations-Campaign systems

If your HCL® Campaign environment is integrated with HCL Marketing Operations, you work with offers in one of two ways.

If your system is configured so that offers are managed by Marketing Operations, then you use the Offers option from the Operations menu. For information about creating offers in this way, see the HCL Marketing Operations and HCL Campaign Integration Guide.
If your system is configured so that offers are managed through Campaign, then you use the Offers option from the Campaign menu.

Ask your system administrator which offer management option is configured on your system.