Home
Administrator Guide
Offer administration concepts
Offer administration concepts include:
Autosync
Autosync is a new feature introduced in Unica Centralized Offer Management in version 12.1.1. Autosync synchronizes content created in a Content Management System (CMS) to an offer in Centralized Offer Management.

Administrator Guide
- Offer administration concepts
  Offer administration concepts include:
  - An introduction to offers
    An offer is a specific marketing communication that you send to a group of people, using one or more channels.
  - An introduction to offer templates
    Offers can be created using offer templates and if required, without templates. Offer templates include standard attributes, such as Offer name and Channel.
  - Offer templates and security
    The security policy you set for an offer template determines which users will be able to use the offer template.
  - Planning offer templates and offers
    Before creating an offer, you should make a few decisions for an appropriate offer creation.
  - Autosync
    Autosync is a new feature introduced in Unica Centralized Offer Management in version 12.1.1. Autosync synchronizes content created in a Content Management System (CMS) to an offer in Centralized Offer Management.
- Offer configurations
  After installation of Unica Centralized Offer Management, you must configure its properties, and create and assign roles to the users.
- Offer settings
  Use Offer settings to create custom attributes and custom templates.
- Appendix

Autosync

Autosync is a new feature introduced in Unica Centralized Offer Management in version 12.1.1. Autosync synchronizes content created in a Content Management System (CMS) to an offer in Centralized Offer Management.

You should use an appropriate template to create content in CMS. This template ensures that when the content synchronizes with Centralized Offer Management it behaves like an Offer. With the synchronization, you can create content, modify content, and expire content in a CMS and the same will reflect as Offer created, modified, or expired in Centralized Offer Management. The prerequisite for such a synchronization is that the CMS should support templates that facilitate offer creation.

Autosync supports all CMSs, provided that the necessary changes are made to the respective plugin. For more information on plugin changes, see Unica Content Integration Developer Guide. In release 12.1.1, only HCL DX integration is supported out-of-the-box.

Have feedback?
Google Analytics is used to store comments and ratings. To provide a comment or rating for a topic, click Accept All Cookies or Allow All in Cookie Preferences in the footer of this page.