Unica Discover Benefits

Use Unica Discover to discover your customer's experience and understand their pain points. With Unica Discover, you can monitor your customers and your web or mobile application, and analyse business impact.

You can make optimum use of Unica Discover for the following activities:
  • Monitoring how customers engage with your web and mobile applications
  • Analyzing business impact
  • Monitoring your web and mobile applications
The following table describes Unica Discover benefits in detail.
Table 1. Benefits of Unica Discover
Benefit Description
Monitoring customers
Unica Discover enables you to monitor how customers engage with your web and mobile applications. You can monitor your customer interactions in the following ways:
  • Discovering locations where customers are struggling
  • Instantly accessing customer sessions, including shadow browsing live web application activity
  • Building reports to monitor issues and key metrics
Analyzing business impact

You can effectively use Unica Discover to measure the business impact of issues or changes to your web and mobile applications.

Monitoring your web application

You can use Unica Discover to quickly locate technical problems with your web and mobile applications, and monitor and retain an auditable record of online customer activities for auditing and dispute resolution.