Control groups and target groups in the reports

The example IBM Cognos® BI reports in the report packages include data from both target groups and control groups.

To support these reports, the reporting schemas contain two columns for each of the default contact and response history metrics and default response types. One column represents the response from the control group, and the other column represents the response from the target group.

If you plan to extend the example reports or create your own reports, determine whether you want to include response information from both target and control groups. If the answer is yes and you add metrics or response types, create two columns for that item in the reporting schema, one for the target and one for the control. If the answer is no, create only the target group column in the reporting schema for that item.