Reports
Click on published Journey to view Journey summary, performance, Goals, Audience Activity/Logs and Milestones.
Summary
Click on summary tab to view the Journey canvas. At the top of the screen milestone details are displayed. Click on summary tab to view the Journey canvas. At the top of the screen milestone details are displayed. Hover cursor over the start icon of Journey canvas, to see contact names along with the total accepted and rejected count.
Hover on the Rest API icon to know the count of Sent, Success and Error count. Sent count will be the sum total of Success and Error count. Click on Sent and Success count hyperlink will invoke Sent and Success details pages. The screen will display the following information, Date & Time, First Name, Last Name, Email address and DOC. Click on Error count hyperlink will invoke Error details page. The screen will display the following information, Date & Time, Error Message, First Name, Last Name, Email address and DOC.
Performance
Email Performance : To review the performance of Email inside the journey. This section will give user the information about the over all performance of the Email sent, delivered, and clicks.
- Delivery – Display counts of total emails sent with any touchpoint versus the
emails successfully delivered.
- When you click on Delivery tile, Email performance - Total Delivered pop-up
appears. The pop-up displays the following information, Touchpoint, Template
name, Channel, Sent and Delivered. Note: For Deliver template name is displayed for all the channels but for Link, template name is displayed only for emails sent through Mandril.
- When you click on Delivery tile, Email performance - Total Delivered pop-up
appears. The pop-up displays the following information, Touchpoint, Template
name, Channel, Sent and Delivered.
- Open – Display count of total emails sent with any touchpoint and the count
of unique opens, this means total number of people who opened the email but this
will count a person only once even if they have opened the email multiple times.
- When you click on Opens tile, Email performance - Unique Opens pop-up appears. The pop-up displays the following information, Touchpoint, Template name, Channel and Opens.
- Clicks – Display count of total emails sent with any touchpoint and unique
clicks, this means total number of people who opened the email but this will count a
person only once even if they have opened the email multiple times.
- When you click on Clicks tile, Email performance - Unique Clicks pop-up appears. The pop-up displays the following information, Touchpoint, Template name, Channel, Link and Clicks.
Each of this information has pia chart representation displaying the percentage of Emails delivered, Unique opens and Unique Clicks.
- Average Integration Time – Display the average integration time by recording the email opens and clicks time.
- Delivery – Display counts of total SMS sent with any touchpoint versus the SMS successfully delivered.
Push Performance: To review the performance of Push inside the journey , this section will give user the information about the overall performance of Push delivered and Push opened against the total Push sent.
Refresh - See Common Functional Keys
Export Report - See Common Functional Keys
Time Period- See Common Functional Keys
More Actions- Following options are present in the drop-down.
- View/Edit Details - See Viewing or editing a Journey (on page 32)
- Settings - See Journey Settings (on page 43)
- Mark Journey as Complete - See Marking a Journey as Complete (on page 36)
- Duplicate - See Duplicating a Journey (on page 33)
Exit - Click this to exit the performance screen
Add/Edit Goal - To add or edit a goal, see Add/Edit Goal (on page 45)
Pause and Edit - To pause or edit journey, see Pausing and Editing a Journey (on page 35)
Goals
Click on Goals tab to view Goals progress report. After adding a goal, you can see the progress of each goal in graphical format. This section gives information about the goal target, goal completed and the goal complete rate in percentage.
- Daily
- Weekly
- Monthly
- Quarterly
- Date-based goal - Donut chart
- Frequency-based goals - Bar chart
- Non- Frequency based goals - Line chart
Audiences
Refresh - See Common Functional Keys
Time Period- See Common Functional Keys
More Actions- Following options are present in the drop-down.
- View/Edit Details - See Viewing or editing a Journey (on page 32)
- Settings - See Journey Settings (on page 43)
- Mark Journey as Complete - See Marking a Journey as Complete (on page 36)
- Duplicate - See Duplicating a Journey (on page 33)
Exit - Click this to exit the performance screen
Add/Edit Goal - To add or edit a goal, see Add/Edit Goal (on page 45)
Pause and Edit - To pause or edit journey, see Pausing and Editing a Journey (on page 35)
Milestones
V12.1 Fixpack 4 onwards, we can access the Milestones screen. Click on Milestones tab to view Milestones Analysis report. This section give details related to audience drop between two milestones and average time for achieve milestones. You can view the progress in funnel or graph view, with toggle switch the desired option can be selected. If you select the graph view then below there is a drop graph available, hover on that graph will display drop percentage and average time in days (time format is DDHHMM).
- 100% - Full dark green
- Above 75% - Light green
- Above 50% - Yellow
- Above 25% - Orange
- Below 25% - Red
Average Time - When you upgrade from version 12.1.0.3 to 12.1.0.4 then average time is displayed as 0. After data refresh the average time displayed will be the difference between the audience linked with Journey and data refresh.
Funnel View - Click this toggle switch to view the milestones performance in funnel view or graph view.
Refresh - See Common Functional Keys
Export Report - See Common Functional Keys
More Actions- Following options are present in the drop-down.
- View/Edit Details - See Viewing or editing a Journey (on page 32)
- Settings - See Journey Settings (on page 43)
- Mark Journey as Complete - See Marking a Journey as Complete (on page 36)
- Duplicate - See Duplicating a Journey (on page 33)
Exit - Click this to exit the performance screen
Add/Edit Goal - To add or edit a goal, see Add/Edit Goal (on page 45)
Pause and Edit - To pause or edit journey, see Pausing and Editing a Journey (on page 35)
Common Functional Keys
Refresh - Click Refresh button to refresh the data.
Export Report - Click this to export Journey performance report in PDF format. The Export Report option is available for published and completed Journey. Exported report will have Journey metadata, performance graphs and selected parameters. Before exporting the report ensure that the graph is fully loaded.
- Last 7 days
- Last 30 days
- Current/This month
- Last month
- Last 3 months
- Last 6 months
- Last year
- This year
- All Time
- Custom date range