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User Guide
Journeys
Unica Journey is a goal-based orchestration solution to craft, execute, and visualize context-driven, personalized, multi-step omnichannel customer experiences.
Operations on Journey listing page
The Journey listing page is split into four tabs:
Fields in Journey listing pages
The Journey listing pages are split into four tabs, where each tab represents the status of a Journey. Each tab has its own list of fields. Some fields are default fields.

User Guide
- An Introduction to Unica Journey
  Unica Journey is a goal-based orchestration solution to craft, execute, and visualize context-driven, personalized, multi-step omnichannel customer experiences.
- Getting started with Unica Journey
  The following sections will explain the basic flow of events in designing Journeys.
- Entry Sources
  Entry source is the source from which you are providing data for the Journey. A Journey can have one or multiple entry sources.
- Data Definitions
  Data definitions are the schema of your data.
- Journeys
  Unica Journey is a goal-based orchestration solution to craft, execute, and visualize context-driven, personalized, multi-step omnichannel customer experiences.
  - Creating Journeys
  - Designing the canvas
    Design the behavior of a Journey by adding goals, touchpoints, and controls.
  - Operations on Journey listing page
    The Journey listing page is split into four tabs:
    - Fields in Journey listing pages
      The Journey listing pages are split into four tabs, where each tab represents the status of a Journey. Each tab has its own list of fields. Some fields are default fields.
    - Adding or removing listed columns in Journeys
      You can add or remove columns from listing pages for Published Journeys, Draft Journeys, Paused Journeys, and Completed Journeys.
    - Import Journey
      You can Import Journey from Journey listing page.
    - Modifying the details of a Journey
      You can modify the details of a Journey from the Journey listing page.
    - Moving Journeys to another folder
      You can move journeys only from the listing page. You can only view the journeys in the Folders page.
    - Export Journey
      You can Export Journeys from the Journey listing page. User can export Journey in any state (Published, Draft, Paused, or Completed).
    - Deleting Journeys
      To delete a Journey, or multiple Journeys, you have to access the Journey listing page. You can only delete Journeys that are in Draft state.
    - Duplicating a Journey
      You can either duplicate the Journey from the Journey listing page or from the Journey canvas page. You can duplicate a Journey in any state (Draft, Published, Paused, or Completed). A duplicated Journey's status, at the beginning, will be in Draft state.
  - Journey Settings or Deduplication
  - Journey Records Validation
    When records enter a Journey, users can set validation on the records.
  - Journey Goals
  - Journey statistics
    You can view Journey statistics when a Journey is Published or Completed.
  - Journey Status
    A Journey can have one of the four following status: Draft, Published, Paused, Completed.
- Journey chaining
  Unica Journey contains capabilities for drip marketing. Marketers can run different Journeys for a single audience group and serve customers with better communications in each stage of marketing.
- Journey Template
  Templates page lists all the saved Journey templates. Details like Template Name, Template ID, create date, Data Definition associated and preview is available on this page. Click on the Preview hyperlink to see the preview of the Journey template.
- Offer Integration with Journey
  Journey support offer from Centralized Offer Management (COM). Offer created in COM can be directly associated in email touchpoint with Link connectors in Unica Journey.
- Settings
  Use the settings menu to manage the Journey integrations like Email connectors, SMS connectors, CRM connections, and REST integrations.
- Basic features
  The basic features are features that are accessible at any time.
- Common features

Fields in Journey listing pages

The Journey listing pages are split into four tabs, where each tab represents the status of a Journey. Each tab has its own list of fields. Some fields are default fields.

Fields in the Published Tab

The following table lists all the fields available and the customizable fields in the Published Journeys listing page.

Table 1. Fields in the Published Tab
Field Name	Default Field?
Code	Yes
Created by	No
Data definition associated	No
Description	No
Entry sources associated	No
Goal progress	Yes
Last modified by	No
Last modified on	Yes
Marketing stage	Yes
Name	Yes
Published on	Yes

Fields in the Draft Tab

The following table lists all the fields available and the customizable fields in the Draft Journeys listing page.

Table 2. Fields in the Draft Tab
Field Name	Default Field?
Created by	No
Created on	No
Code	Yes
Data definition associated	Yes
Description	No
Entry sources associated	Yes
Last modified on	Yes
Last modified by	No
Marketing stage	Yes
Name	Yes

Fields in the Paused Tab

The following table lists all the fields available and the customizable fields in the Paused Journeys listing page.

Table 3. Fields in the Paused Tab
Field Name	Default Field?
Code	Yes
Created by	No
Data definition associated	No
Entry sources associated	No
Description	No
Goal progress	No
Last modified by	No
Last modified on	Yes
Marketing stage	Yes
Name	Yes
Paused on	Yes
Published on	No

Fields in the Completed Tab

The following table lists all the fields available and the customizable fields in the Completed Journeys listing page.

Table 4. Fields in the Completed Tab
Field Name	Default Field?
Code	Yes
Completed on	Yes
Created on	No
Data definition associated	No
Description	No
Entry sources associated	No
Goal achieved	Yes
Last modified by	No
Marketing stage	Yes
Name	Yes
Published on	No

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