Creating a constraint for an offer

Use this task to set a time and date range for presenting an offer. You can also set the number of times an offer is shown in a specified time and date range. Use the Constraints tab to add an offer constraint.

About this task

You can edit a constraint by clicking the name of the constraint on the Constraints tab.

You can delete an offer constraint by selecting the check box next to its name and clicking the Delete icon.

Procedure

  1. Click the Add constraints icon on the Constraints tab of an interactive channel.

    The Add/edit constraint... dialog appears.

  2. Enter a Name for the offer constraint.
  3. Enter a Description for the constraint.

    This description appears on the Constraints tab to identify this offer constraint.

  4. Specify the offers to which to apply the constraint by selecting in folder or in offer list. Use the accompanying drop-down list to select the folder or offer list that you want.

    You can specify that the offers be available during a specific range of dates and times, be available up to a maximum number of times within a specific period, or both.

  5. Specify the range of dates during which the offers can be made available:
    1. Click Start serving offers after and use the calendar tool that opens to specify the earliest date on which the offers can become available. Use the drop-down list next to the Start serving offers after field to select the earliest time that the offers can become available.
    2. Click Stop serving offers by and use the calendar tool that opens to specify the last date on which the offers can become available. Use the drop-down list next to the Stop serving offers by field to select the time they stop being available.
  6. Enter the maximum overall number of times you want the offers to be served in the Impressions field.

    If you do not enter a value in this field, no maximum number of offers constraint is applied.

  7. Complete the Distribute evenly with fields to specify the maximum number of impressions you want the offers to be displayed within a single time period.
    • Enter the maximum number of times you want the offers to be displayed in the at most <number> impressions field (replacing <number> with the actual maximum number you require).
    • Use the per drop-down list to specify the time period in which you want the maximum number of impressions to be served to visitors. For example, per hour, per day.

    If you do not complete the Distribute evenly fields, the Unica Interact server makes the offers available as usual for this interaction channel.

  8. Click Enable to make this offer constraint active within the parameters you defined.
  9. Click Save and return to go back to the Constraints tab or Save and add another to continue adding offer constraints