Simple interaction planning example

Design process

To design an interaction for this client, you:

1. Identify the requirements for the client's summary page
2. Create interaction points for the offer requirements
3. Configure logging for the offers
4. Create treatment codes
5. Link a series of rotating images to the offers

This example is basic, and does not show the best way to write the integration. For example, none of these examples include any error checking that uses the Response class.

Identify requirements for the cell phone plan summary page

The following diagram shows the layout for the cell phone plan summary page.

Create Interaction points

Now you can ask the design environment user to create the interaction points and events for you while you start to code the integration with your touchpoint.

For each interaction point that displays an offer, you need to first get an offer, then extract the information that you need to display the offer. For example, request an offer for the lower right area of your web page (planSummaryBottomRight)

Response response=getOffers(sessionID, ip_planSummaryBottomRight, 1)

This response call returns a response object that includes an OfferList response. However, your web page cannot use an OfferList object. You need an image file for the offer, which you know is one of the offer attributes (offerImg). You need to extract the offer attribute you need from the OfferList.

OfferList offerList=response.getOfferList();
if(offerList.getRecommendedOffers() != null)
{
	Offer offer = offerList.getRecommendedOffers()[0];
	NameValuePair[] attributes = offer.getAdditionalAttributes();
	for(NameValuePair attribute: attributes)
	{
		if(attribute.getName().equalsIgnoreCase("offerImg"))
		{
			/* Use this value in your code for the page, for
			example: stringHtml = "<img src="+attribute.getValueAsString()+ " >   */
		}
	}
}

Configure logging

Now that you are displaying the offer, you want to log it as a contact.

NameValuePair evtParam_TreatmentCode = new NameValuePairImpl();
evtParam_TreatmentCode.setName("UACIOfferTrackingCode");
evtParam_TreatmentCode.setValueAsString(offer.getTreatmentCode());
evtParam_TreatmentCode.setValueDataType(NameValuePair.DATA_TYPE_STRING);
postEvent(sessionID, evt_logOffer, evtParam_TreatmentCode)

Instead of calling each of these methods singularly, you can use the executeBatch method, as shown in the following example for the planSummaryBottomLeft portion of the web page.

Command getOffersCommand = new CommandImpl();
getOffersCommand.setMethodIdentifier(Command.COMMAND_GETOFFERS);
getOffersCommand.setInteractionPoint(ip_planSummaryBottomLeft);
getOffersCommand.setNumberRequested(1);

Command postEventCommand = new CommandImpl();
postEventCommand.setMethodIdentifier(Command.COMMAND_POSTEVENT);
postEventCommand.setEvent(evt_logOffer);

/** Build command array */
Command[] commands =
{
	getOffersCommand,
	postEventCommand
};

/** Make the call */
BatchResponse batchResponse = api.executeBatch(sessionId, commands);

You do not need to define the UACIOfferTrackingCode in this example. The Unica Interact runtime server automatically logs the last recommended list of treatments as contacts if you do not supply the UACIOfferTrackingCode.

Create treatment codes

Where necessary, you create a NameValuePair to contain the treatment code, as in the following example.

NameValuePair evtParam_TreatmentCode = new NameValuePairImpl();
evtParam_TreatmentCode.setName("UACIOfferTrackingCode");
evtParam_TreatmentCode.setValueAsString(offer.getTreatmentCode());
evtParam_TreatmentCode.setValueDataType(NameValuePair.DATA_TYPE_STRING);

Link images to offers

For the second area on the page that displays a phone upgrade, you wrote something to change the image displayed every 30 seconds. You decide to rotate between three images and you use the following to retrieve the set of offers to cache for use in your code to rotate the images.

Response response=getOffers(sessionID, ip_planSummaryBottomLeft, 3)
OfferList offerList=response.getOfferList();
if(offerList.getRecommendedOffers() != null)
{
	for(int x=0;x<3;x++)
	{
		Offer offer = offerList.getRecommendedOffers()[x];
		if(x==0)
		{
			// grab offerimg attribute value and store somewhere; 
			// this will be the first image to display
		}
		else if(x==1)
		{
			// grab offerimg attribute value and store somewhere; 
			// this will be the second image to display
		}
		else if(x==2)
		{
			// grab offerimg attribute value and store somewhere; 
			// this will be the third image to display 
		}
	}
}

You must write your client code fetch from the local cache and log to contact only once for each offer after its image is displayed. To log the contact, the UACITrackingCode parameter needs to be posted as before. Each offer has a different tracking code.

NameValuePair evtParam_TreatmentCodeSTR = new NameValuePairImpl();
NameValuePair evtParam_TreatmentCodeSBR = new NameValuePairImpl();
NameValuePair evtParam_TreatmentCodeSBL = new NameValuePairImpl();

OfferList offerList=response.getOfferList();
if(offerList.getRecommendedOffers() != null)
	{
	for(int x=0;x<3;x++)
		{
		Offer offer = offerList.getRecommendedOffers()[x];
		if(x==0)
		{
			evtParam_TreatmentCodeSTR.setName("UACIOfferTrackingCode");
			evtParam_TreatmentCodeSTR.setValueAsString(offer.getTreatmentCode());
			evtParam_TreatmentCodeSTR.setValueDataType(NameValuePair.DATA_TYPE_STRING);
		}
		else if(x==1)
		{
			evtParam_TreatmentCodeSBR.setName("UACIOfferTrackingCode");
			evtParam_TreatmentCodeSBR.setValueAsString(offer.getTreatmentCode());
			evtParam_TreatmentCodeSBR.setValueDataType(NameValuePair.DATA_TYPE_STRING);
		}
		else if(x==2)
		{
			evtParam_TreatmentCodeSBL.setName("UACIOfferTrackingCode");
			evtParam_TreatmentCodeSBL.setValueAsString(offer.getTreatmentCode());
			evtParam_TreatmentCodeSBL.setValueDataType(NameValuePair.DATA_TYPE_STRING);
		}
	}
}

For each offer, if the offer is clicked, you log the offer that is accepted and the offers that are rejected. (In this scenario, offers not explicitly selected are considered rejected.) The following is an example if the ip_planSummaryTopRight offer is selected:

postEvent(sessionID, evt_offerAccept, evtParam_TreatmentCodeSTR)
postEvent(sessionID, evt_offerReject, evtParam_TreatmentCodeSBR)
postEvent(sessionID, evt_offerReject, evtParam_TreatmentCodeSBL)

In practice, it would be best to send these three postEvent calls with the executeBatch method.