Enabling cross-session response tracking

Use this procedure to enable cross-section response tracking.

Before you begin

You must configure the contact and response history module to take full advantage of cross-session response tracking.

To use cross-session response tracking, you must configure the runtime environment to have read-access to the Unica Campaign contact and response history tables. You can read from either the actual Unica Campaign contact and response history tables in the design environment, or a copy of the tables in the runtime environment data sources. Configuring the runtime environment to have read-access to the contact and response history table is separate from any contact and response history module configuration.

If you are matching on something other than treatment code or offer code, you must add it to the UACI_TrackingType table.

Procedure

  1. Create the XSessResponse tables in the contact and response history tables accessible to the runtime environment.
  2. Define the properties in the contactAndResponseHistoryDataSource category for the runtime environment.
  3. Define the crossSessionResponseTable property for each audience level.
  4. Create an OverridePerAudience category for each audience level.