Use event patterns

After you define the event patterns that are available for an Interactive Channel, you can use them while defining Interact offer arbitration logic.

Event patterns are made available in Expression Builder so that they can be used wherever an expression is defined using Expression Builder.

Use event patterns in interactive flowcharts

You can define process boxes in a flowchart so that when an event pattern conditions are met for a visitor, the visitor is included in a predefined segment to which specific offers are then presented.

Use event patterns in strategies

When defining advanced options of treatment rules in a strategy, you can use event patterns to calculate offer scores of the rule, determine eligibility of the rule, or specify an expression that overrides default value of an offer attribute.

Use event patterns in FlexOffers

While defining advanced options of offer rules in a FlexOffer mapping, you can use event patterns to calculate offer scores of the rule, determine eligibility of the rule, and specify an expression that overrides default value of an offer attribute.

Use event patterns in Action

You can use event patterns to define expression in Trigger user expression action.