Campaign fulfillment flowcharts

A campaign fulfillment flowchart in Campaign begins the actual marketing campaign and controls how specific offers are sent to selected customers.

For On-demand Campaigns, corporate marketers build the campaign fulfillment flowchart in Campaign and associate it with an On-demand Campaign template in Collaborate. Field marketers then run the campaign fulfillment flowchart from within Collaborate.

The selected customers are handled differently for Corporate Campaigns and On-demand Campaigns.