Hosted messaging using Unica Campaign and Unica Deliver

When Unica Campaign is integrated with Unica Deliver, you can use Deliver to conduct highly personalized digital marketing campaigns.

Note: Deliver supports the following channels along with email. In this guide, the term message applies to all channels.
  • SMS
  • WhatsApp
  • Push
Deliver provides access to resources hosted by Unica so you can design, send, and monitor individually customized messages based on information stored in your customer datamart.
  • In Campaign, use flowcharts to create lists of message recipients and select personalization data for each recipient.
  • In Deliver, use message design, transmission, and deliverability resources hosted by HCL to conduct digital marketing campaigns.