Accessing the Detailed Link by Cell Report from Deliver Analytics

About this task

The Detailed Link by Cell report is one of the standard Deliver Mailing Performance Reports available from the Unica PlatformAnalytics menus.

Procedure

Navigate to Analytics > Deliver Analytics > Mailing Performance Reports > Detailed Link by Cell Report
Select a campaign in the Report Parameters window. Click Generate the Report.
Select one or more mailing instances and click Next.
Select one or more cells and click Finish.

Results

The Detailed Link by Cell Report opens at the cell level and lists cells for which link response data exists.

What to do next

Click a mailing name or landing page name to drill down to the next level in the dimension hierarchy. You can navigate through the email and landing page levels independently. Moving up or down through the report levels for one set of results has no effect on the other.