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User Guide
Unica Deliver is a web-based, enterprise scale marketing message solution that you can use to conduct outbound bulk messaging and transactional messaging campaigns. Deliver integrates with Unica Campaign and with secure message composition, transmission, and tracking resources that are hosted by Unica.
Overview
Mobile Messaging Defaults
Use the Mobile Messaging Defaults page to configure a personalization field that is selected by default to provide the mobile app user ID. This value is also called the XID. To send push notifications to a list of mobile app users, marketers specify the mobile app user ID for each device as a value for a personalization field. The personalization field is included in the Output List Table (OLT) that defines the list of push notification recipients.

User Guide
Unica Deliver is a web-based, enterprise scale marketing message solution that you can use to conduct outbound bulk messaging and transactional messaging campaigns. Deliver integrates with Unica Campaign and with secure message composition, transmission, and tracking resources that are hosted by Unica.
- Unica Deliver overview
  Unica Deliver is a web-based, enterprise scale marketing message solution that you can use to conduct outbound bulk messaging and transactional messaging campaigns. Deliver integrates with Unica Campaign and with secure message composition, transmission, and tracking resources that are hosted by Unica.
- Selecting email recipients
  If you install and enable Unica Deliver within Campaign, then you can create a list that defines the recipients for a personalized messaging campaign. The list contains the recipient information that is used to address and personalize each message. You create a recipient list by configuring a Deliver process in a Campaign flowchart.
- Personalized messaging
  Unica Deliver provides message composition and personalization features that you can use to design graphically rich messages that deliver a marketing message with content that can automatically change to fit the characteristics of the message recipient.
- About configuring a mailing
  Creating and configuring a Deliver message creates the framework for organizing and running a marketing campaign.
- About testing Deliver mailings
  Testing a messaging allows you to identify and resolve any problems that might exist with your messaging list, verify how the message will appear to each recipient, and address issues that might interfere with efficient transmission and delivery of your communication. For best results, test each Deliver messaging before you use it to send a production messaging.
- Methods for sending personalized email
  To send personalized message to each member of your target audience, you conduct a Deliver messaging. Deliver provides several different ways to perform a messaging run .
- Quick Builder
- The Deliver Message Editor
  Digital marketers construct email, landing pages, WhatsApp messages, and text messages in Unica Deliver in the Deliver Message Editor. Marketers without specific HTML editing experience can create valid, full-featured HTML email and landing pages with the editing and personalization tools in the Message Editor.
- Analyzing your mailing results
- Supported JDBC Data Types
  Personalization fields must map to marketing database fields that are configured for a data type that Deliver supports.
- Overview
  - Deliver Message Editor
  - Deliver Settings
    Use the Deliver Settings page to customize specific features.
  - Deliver Personalization Fields
  - Create Constant Personalization Field
  - Personalization Field Properties
  - Policy Settings
    On the Policy Settings page, Deliver administrators designate the email domains that are available to email marketers for use as the From: domain in the email header when the marketers create and configure email communications.
  - Mobile App Keys
    Use the Mobile App Keys page to register a mobile app with Deliver. You must register the app in Deliver so that marketers can use Deliver to send push notifications to the app. You must register each combination of mobile app and mobile operating system separately on the Mobile App Keys page.
  - Add a Mobile App Key
    Use the Mobile App Keys page to register a mobile app with Deliver. Register each combination of mobile app and mobile operating system separately on the Mobile App Keys page.
  - Domain Settings
    The Domain Settings page lists the email domains that are available for your hosted messaging account. When marketers create an email message, they specify the email domain from which the messages are sent in the From: address line of the email header. Depending on the configuration of your hosted messaging account, marketers might have multiple domains from which to choose.
  - Edit Domain Settings
    Placeholder for a topic that describes how to edit the friendly name and default From address for domains that are registered to your hosted messaging account.
  - Edit a Mobile App Key
    Update characteristics of an app registration that is defined to enable the app to work with Unica messaging services and Deliver. Any changes that you make can affect notification pushes that specify the app.
  - Mobile Messaging Defaults
    Use the Mobile Messaging Defaults page to configure a personalization field that is selected by default to provide the mobile app user ID. This value is also called the XID. To send push notifications to a list of mobile app users, marketers specify the mobile app user ID for each device as a value for a personalization field. The personalization field is included in the Output List Table (OLT) that defines the list of push notification recipients.
  - Add a mailing
  - Mailing edit page
  - Mailing summary and running mailings
  - A/B Test Configuration
  - Mailings
  - Reports in Deliver

Mobile Messaging Defaults

Use the Mobile Messaging Defaults page to configure a personalization field that is selected by default to provide the mobile app user ID. This value is also called the XID. To send push notifications to a list of mobile app users, marketers specify the mobile app user ID for each device as a value for a personalization field. The personalization field is included in the Output List Table (OLT) that defines the list of push notification recipients.

Enter the name of the personalization field that can provide the mobile app user ID. This value must be saved in a marketing database that is accessible to marketers who create recipient lists.

For more information, see Requirement for including the mobile app user ID (XID) in a list

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