About legacy campaigns

Legacy campaigns are campaigns that were created in Unica Campaign (or Affinium Unica Campaign 7.x) before enabling integration between Unica Plan and Unica Campaign. In an integrated environment, Unica Campaign can be configured to access the following types of legacy campaigns:

  • Campaigns that were created in stand-alone Unica Campaign (whether in the current or a previous version of Unica Campaign) before integration was enabled. These campaigns cannot be linked to Unica Plan projects.
  • Campaigns that were created in Affinium Unica Campaign 7.x and linked to Affinium Plan 7.x projects. Functionality of these campaigns remains unchanged from version 7.x of these products, based on the data mapping between attributes in both products.

You can use Unica Campaign to access and work with both types of legacy campaigns, even after integration is enabled.