Configuring UBX for the integration
This task involves using UBX to configure event producer endpoints and subscribe Campaign to events. This task is required to support response tracking from IBM Engage to Unica Campaign.
Before you begin
Before you begin:
- IBM Provisioning must complete all required provisioning tasks.
- IBM UBX Toolkit must be installed and configured.
- You must know the Engage organization refresh token and pod name. Contact your Engage Org Admin if you are not sure.
About this task
There are two main types of endpoints: Producers (applications that produce events) and destinations (applications that consume those events). Engage is an event producer. Unica Campaign is an event consumer or subscriber. By completing this task, you ensure that UBX can process customer response events, such as clicks and bounces, for communication back to Unica Campaign (via UBX Toolkit).
The response event data will be stored in response tracking tables. Creating the response tracking tables is a separate configuration step.
Procedure
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If you are using email or SMS text messaging, use UBX to register Engage as an event producer
endpoint:
- On the Endpoints tab in UBX, click Register new endpoint.
- Select Engage as an event producer endpoint and click Next.
- Follow the on-screen instructions to complete the registration.
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If you are using mobile app messaging (push), use UBX to register IBM Mobile Customer
Engagement (Xtify) as an event producer endpoint:
- On the Endpoints tab in UBX, click Register new endpoint.
- Select IBM Mobile Customer Engagement as an event producer endpoint and click Next.
- Follow the on-screen instructions to complete the registration.
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If you are capturing email, PUSH, or SMS responses, use UBX to subscribe Unica Campaign to email,
PUSH, and SMS events:
- On the Events tab in UBX, click Subscribe to events.
- In the Select events column, select IBM Engage and select all available email, PUSH, and SMS events.
- In the Select destinations column, select Campaign as the event destination.
- Click Subscribe.
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From IBM Engage version 16.4 onwards, mobile PUSH events are published by Endpoint. If you have
previously configured the Unica Campaign-Engage integration, you must complete the following steps on the
Events tab in UBX: