About the product

Unica Audience Central is a centralized tool to create and maintain audience levels that can be targeted by a campaign. In Unica release 12.1.5, Unica Audience Central integrates with Unica Campaign and Unica Interact.

Features

The list of features in Audience Central for the 12.1.5 release are as follows:

UI UX improvements

Many improvements in existing behaviour for better user experience such as below
  • Shuffling of columns in Audience profile tab.
  • Shifting focus on newly created audience level on creating new audience level for easy table mapping for history tables as well as base tables
  • Validations on remapping and unmapping base tables based on if any segments are created using the mapping
  • Listing the names of the segments on clicking the # of segments for each base table mapping.
  • Showing total no of segments created on the base table mapping as well as number of segments for which user has assigned security policy.