Operational roles
There are several operational roles in .
supports the following operational roles:
The following table describes each role and the business model each role can work within.
| Role | Description | Business model |
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| Seller | The Seller supervises the overall store objectives and management, in addition to tracking store sales. The Seller is also responsible for store wide functions such as defining shipping charges, and opening and closing the store. The Seller role is equivalent to a merchant in the B2C model, a manufacturer in the B2B direct model, and a distributor or other owner in the Reseller Hub. The Seller has access to all capabilities. |
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| Logistics Manager | The Logistics Manager, sometimes called the Shipping Manager, manages and negotiates bulk freight/shipping from carriers to warehouse, and to individual customers. |
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| Operations Manager | This role manages order processing, ensuring that orders are properly fulfilled, payment is received, and orders are shipped. The Operations Manager can search for customer orders, view details, manage order information, and create and edit returns. For the reseller and extended sites models, this role is responsible for customer service, and oversees customer service in the other models. |
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| Receiver | The Receiver receives inventory at the fulfillment center, tracks expected inventory records and ad hoc receipts for ordered products, and receives returned products as a result of customer returns. |
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| Returns Administrator | The Returns Administrator manages the disposition of returned products. |
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| Pick Packer | The Pick Packer picks products from fulfillment centers and packs the products for shipping to customers. The Pick Packer also manages pick tickets and packing slips which are used to confirm shipment of products during order fulfillment. |
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