WebSphere Commerce Enterprise

Elite starter store

The Elite starter store contains all the features that are offered by the Madisons starter store plus additional B2B capabilities. You can use the Elite starter store as a stand-alone store using the Advanced B2B direct business model or as an asset store in the Extended Sites business model.

Feature Pack 8Beginning in Feature Pack 8, the Elite starter store is deprecated. If you want the latest WebSphere Commerce capabilities for a B2B direct store, publish the Aurora starter store as a B2B direct store. For more information, see Aurora as a B2B direct starter store.

The Elite starter store provides all the pages and features necessary for a functioning B2B online store. It is packaged with WebSphere Commerce as a store archive (Elite.sar). The Elite starter store demonstrates best practices in store development with WebSphere Commerce, and can act as a base for implementing storefronts. It uses Rich Internet Application (RIA) technologies such as Asynchronous JavaScript and XML (Ajax) and Dojo widgets to provide customers with an interactive and rich shopping experience. It follows best practices in web design, such as using CSS and DIV tags for page layout, design, and styling.

The Elite starter store delivers feature-rich and interactive web applications that are compatible across platforms and browsers by taking advantage of Ajax and Dojo widget technologies. Ajax technologies enable web applications to retrieve data from the server asynchronously, while the browsing session remains intact. For example, refresh areas are present in pages for areas where content can be changed on the page, such as a current order. Dojo widgets enable the store users to dynamically interact with the pages, such as adding the ability to quickly view product information, rather than navigating to the specific individual product pages.

WebSphere Commerce services are used in the Elite starter store for all marketing, member, and order component interactions. Product attributes are retrieved using catalog services. The store uses data beans and commands when required, as all runtime functionality is not available using services alone.

Elite starter store feature set

Feature comparison table between the Elite starter store, Madisons starter store, and B2B direct sample store.

Catalog

Catalog
Feature Madisons starter store Elite starter store Advanced B2B direct sample store
Master and sales catalogs
Categories, products, SKUs, bundles, and prebuilt kits
Support for multiple images per product
Pop-up windows that contain additional product details for store items Product Quick Info Product Quick Info
Merchandising associations, defining, and descriptive attributes, list, and offer prices
Simple and advanced search
Product fast finder, where customers can quickly filter products that are based on attributes such as brand or price range Housewares catalog data Housewares catalog data
Product compare
Tiered pricing policy (offer price)
Attachment assets
Note: The store does not show attachment assets for a category.
Note: The store does not show attachment assets for a category.
Product ranking
Browsing history

Marketing

Marketing
Feature Madisons starter store Elite starter store Advanced B2B direct sample store
Administrative tooling Management Center Management Center WebSphere Commerce Accelerator
e-Marketing Spots containing scrollable items, products, categories, and merchandising associations.

Promotions

Promotions
Feature Madisons starter store Elite starter store Advanced B2B direct sample store
Promotion code entry
Product-level promotions
Order-level promotions
Shipping-level promotions
Support for personal coupon management by using a coupon wallet

Registration

Registration
Feature Madisons starter store Elite starter store Advanced B2B direct sample store
Support for guest and registered customers
Buyer organization registration and approval
Buyer registration and approval
Organization participant
My Account flows

Orders

Orders
Feature Madisons starter store Elite starter store Advanced B2B direct sample store
Quick order
Multiple active orders
Scheduled orders
Expedite orders
Order approval process
Inventory availability
Product drag-and-drop
Current order
Mini shopping cart
Current order pagination, providing paging controls for large orders
Wish lists
Requisition lists
Request for Quote (RFQ)
Contract-based pricing
Contract based shipping provider and charge type
Contract based shipping and billing address
Shipping charges and taxes

Checkout and order status

Checkout and order status
Feature Madisons starter store Elite starter store Advanced B2B direct sample store
Checkout flow implementation Step-by-step checkout using multiple pages Step-by-step checkout using multiple pages Step-by-step checkout using multiple pages
Payments
  • Payments subsystem
  • Feature Pack 1Punch-out payment
  • Payments subsystem
  • Feature Pack 1Punch-out payment
WebSphere Commerce Payments
Purchase order payment method
Credit line payment method
Support for guest and registered checkout
Support for multiple shipping addresses
Ship as complete or partial shipments
Shipping instructions
Multiple payments per order
Order status and tracking

Technology

Technology
Feature Madisons starter store Elite starter store Advanced B2B direct sample store
Default Dojo toolkit version 1.3.1

Feature Pack 31.5

1.3.1

Feature Pack 31.5

Support for web 2.0 technologies, using Ajax and Dojo widgets
Support for web 1.0 technologies
Drag-and-drop support for the mini shopping cart and compare zone
Support for changing product attributes directly on the current order, such as color or fabric changes
Options to customize the storefront and shopping experience
Progress indicators on store pages, displayed while operations are in progress. For example, displayed when an Ajax request is triggered and removed when the request completes
Default double-click handling implemented using JavaScript on store pages that benefit from blocking multiple requests, such as adding items to the current order or completing an order at the end of the checkout process
Support for IBM Digital Analytics, formerly known as Coremetrics Analytics
Support for SMS order status notifications and marketing messages
Search engine optimization
Globalization support for stores displaying bi-directional languages. The store uses a locale-specific common1_1iw_iL.css Cascading Style Sheet (CSS) file where the directionality attribute can be specified
Fully translated into multiple languages to support globalization 13 languages
Note: Full Arabic support (ar_EG) is also available for the Madisons starter store.
13 languages 10 languages
Support for accessibility standards, enabling those with disabilities to interact with web content by using assistive technologies